Monatskalender eines Museums in go~mus

Core module - Calendar

Core module - Calendar

Calendar views of bookings and external dates. Views for day, week, month and calendar subscriptions

Another module included in all go~mus editions is the calendar module. It displays bookings in calendar views for day, week and month.

Indicators for notification status of customers as well guides allow a quick and easy overview on first glance. On hover go~mus displays extensive details to every booking.

This allows you to get a quick overview as well as a detailed drill down.

Funktionen

This calendar displays bookings in a clear monthly view. The degree of details provided per booking is low, only booking number and time as well as color indicators for booking state and notification of guide and customer are displayed on first glance.

Mouse over displays detailed information about the selected booking.

The scheduling calendar displays booking in daily and weekly views.

In contrast to the monthly calendar it displays bookings at a specific time of day and not just chronologically listed. It also displays more details on first glance resulting in less overview but higher degree of detail.

go~mus provides calendar subscriptions for guides and users. They allow subscribing to bookings and displaying them in the native calendars from Outlook, Google, Apple etc. In contract to a simple calendar export, a subscription will be updated when the relevant booking in the system is changed.

Users can decide whether they want to subscribe to:

  • All boookings
  • All external dates
  • All bookings of a certain product category

That way the educational department can subscribe to all bookings of e.g. guided tours while the event department would subscribe to events only.

In addition to the global monthly calendar and the given filters, go~mus also provides individual calendars with daily, weekly and monthly view for every museum, exhibition, product and room.

Every one of these calendars allows you to subscribe to the dates displayed therein. That way it is possible to subscribe only to dates of bookings that use a certain room or relate to a certain exhibition.

Together with the means to control user roles and permissions and their ability to access one or several museums, this provides means to restrict calendar viewing privileges to the necessary minimum.


Buchungsstatistik für einen Monat mit Vergleichszeitraum

Core module - Reporting

Core module - Reporting

Visual and tabular evaluation of data of visitors, bookings, orders and ticket sales

An important core module that is included in all go~mus editions is the reporting module. It provides exports and reports for data related to the basic modules (tickets, events, groups).

Funktionen

The visitor statistic provides visual and tabular evaluation of bookings focussing on the visitor and his/her indicators. Through preselects a reference time span as well as a comparison period can be selected quickly and easily. The visitor statistic then compares the two and provides information on relative changes.

The booking statistic provides visual and tabular evaluation of bookings with a focus on the bookings and their characteristics. Through preselects a reference time span as well as a comparison period can be selected quickly and easily. The booking statistic then compares the two and shows relative changes.

The ticket sales report provides visual and tabular analysis of tickets sold. It shows amount of tickets sold as well as revenue generated per ticket in the selected timeframe.

The export of the ticket sales report provides further details on time of entry, time of purchase, customer etc.


Advanced module - Forms

Advanced module - Forms

Creation and management of forms for customer requests and contact tracing

The forms module offers a full fledged forms generator which allows users to create individual forms. go~mus provides these forms as iframe so that they can easily be integrated into the website. The forms can be used to provide customers with a channel for general inquiries, booking requests as well as entering their personal information in the context of contact tracing.

Features

Many institutions provide contact forms on their website to allow their customer to inquire about any given information directly via the website without having to publish an e-mail-address.

There are dedicated services for such contact forms, such as Wufoo and others.

The forms module allows you to create individual forms via drag&drop. These forms are provided by go~mus as iFrame and can easily be integrated into your website

Inquiries made with these forms create customer requests in go~mus that can be handled accordingly directly on go~mus.

go~mus +shop allows you to sell tickets, group tours and events online.

Sometimes it might not be desirable to allow customers to purchase certain products. This can be the case, when these products require certain scarce resources such as certain rooms or dedicated guides.

For larger groups using the online-shop might also not be ideal, as the shop is made to sell certain products for one group for a certain time, but not for finding available slots for several groups or complex programs consisting of several products.

To enable customers to inquire about such products and programs without having to transfer lengthy e-mails into go~mus manually we offer forms for booking inquiries.

Inquiries made via these forms are captured as booking requests in go~mus and can be handled using group splitting and the program planner. When customers accept the resulting proposed program, its elements can be transferred from the non-binding inquiry into one or several binding orders. More about this in Advanced Module – Requests.

In addition to general inquiries and booking requests go~mus also enables you to provide forms for accreditation to certain customer categories or institutions.

This is relevant because go~mus allows you to price products with a fee table based on customer category and product category. For a teacher to be able to buy a group tour online at the correct price, this customer needs to belong to the relevant customer category. Since belonging to a certain customer category can result in reduced prices, customers can obviously not simply select their customer category..

Accreditation forms hence allow customers to request accreditation to certain customer categories or institutions.

GDPR compliant handling of personal data of participants was already important before SARS-Cov2 and go~mus provided meaningful functionality in that regard. With Covid and the obligation to capture personal data of all visitors this importance has further increased.

go~mus separates customer data and participant data categorically.

The museum as responsible entity in the sense of GDPR may only keep personal data of data subjects as long as justifiable in their GDPR records of data processing activities. Customer data, at least in Germany, is further subject to GOBD (Principles for properly maintaining, keeping and storing books, records and documents in electronic form and for data access, as provided by the German tax authorities). The museum is hence compelled to keep that data for 10 years. Personal data of participants is not covered by these principles and can hence be deleted after a reasonable time.

Customers also aren’t always participants, even if they book just one ticket, therefore just capturing the customers data might not fulfill your obligations.

The forms module allows you to create forms for capturing participant data. These forms can have a context, e.g. an event or an exhibition, allowing you to deliberately trace participants of certain contexts. The forms are provided by go~mus as iFrame and QR-Code. The iFrame allows you integrate the form on any given page of your website. The QR-Code can be printed on posters or displayed on screens in the entrance area. When a visitor scans it with their phone, the form for contact tracing will be displayed and the customer can enter their personal data. This data will be stored in go~mus in a dedicated view for contact tracing. Accessing this view requires dedicated permissions. Participant data is presented to authorized users and can be deleted, anonymized, changed and exported.


Advanced module billing

Core Module Users

Management of users, roles and permissions

The management of which user gets what kind of access to what data is done via users, roles and permissions. The corresponding module users is therefore included in all editions of go~mus.

These features ensure that access to content and functionality is managed quickly and reliably.

Features

All data in go~mus is organized in list views. Consistent design ensures that users always find what they are looking for.

Extensive filters in these list views guarantee that users will keep an overview of all the data.

Sorting and search functionality make sure that users will be able to navigate to the desired data in no time.

Details of data sets are displayed in detail views. Again, consistent design ensures a satisfying user experience.

The most important information is presented in the profile of the data set, which is visible right away.

Users see the options available to them given their roles and permissions on the right hand side.

Relations to other data is configured in dedicated sections of the bottom part of every detail view.

Global search queries all relevant data sets, meaning customers, orders, bookings, museums, products etc.

Placed in the header bar it is always available and allows you to navigate to the desired data from wherever you are.

For efficient and quick search it employs sophisticated search technology ensuring results are displayed already after little search input and also if there is a typo.

Constants are the framework of go~mus. The structures defined herein are available all over go~mus as categories, filter criteria and search features.

Define structures matching your own in the following areas:

  • Age groups
  • Product categories
  • Salutations
  • Visitor categories
  • Disabilities
  • Holidays
  • Guide skills
  • Guide categories
  • Inventory categories
  • Customer categories
  • Countries
  • Tags
  • Languages
  • Titles
  • Target groups


Core module orders

Core Module Orders

Management of orders of all customers from all sales channels

Orders are at the core of your customer relations. They touch on invoicing, rescheduling, cancellations and all customer communication. The corresponding module orders is therefore included in all editions of go~mus.

These features ensure that users stay on top of orders and related processes.

Features

The list view of orders shows orders according to the filters the user sets.

The following filters are available:

  • Time frame
  • Date of order / date of visit
  • Validity
  • Status
  • Payment status
  • Payment mode
  • Origin (sales channel)
  • free / fee based

The list also allows you to search for orders by customer name and e-mail address.

The detail view of an order gives an overview of the most important details of the order and provides access to relevant options related to the given order.

Depending on the permissions of the user they will have access to the following features and links:

  • Cancel order
  • Change order item
  • Cancel oder item
  • View order history
  • Send, access, print documents

Together with the billing module the order detail view also provides invoicing.

The order detail view furthermore provides drill down access to related data sets, such as customers, ticket sales and bookings.

Powerful export generators provide means to export orders and order items. The export is provided as .xls-file.

Structure and order of columns in the export can be defined freely.

Grouping of items can also be configured.

The time frame that needs to be exported can also be defined.

Furthermore users can filter the data by several parameters.

Finally there is an option to send the export per mail after it has been created. Given the creation of exports can take some time (especially when a lot of columns are exported and the time frame is long) this allows users to continue their work and automatically get notified after completion of the export.

Reports on orders are essential. They provide key insights into the performance of the institution as a whole, of certain products and sales channels.

go~mus provides an easy to use revenue report that displays relevant KPI visually and numerically.

The report data can also be exported as .xls-file.


Core module customers

Core Module Customers

Management of customer categories, customer, institutions and addresses

Customer categories, customers, institutions and addresses are essential to the management of customer relations. They are managed with the features of the costumer module which is included in all editions of go~mus.

Features

All data in go~mus is organized in list views. Consistent design ensures that users always find what they are looking for.

Extensive filters in these list views guarantee that users will keep an overview of all the data.

Sorting and search functionality make sure that users will be able to navigate to the desired data in no time.

Details of data sets are displayed in detail views. Again, consistent design ensures a satisfying user experience.

The most important information is presented in the profile of the data set, which is visible right away.

Users see the options available to them given their roles and permissions on the right hand side.

Relations to other data is configured in dedicated sections of the bottom part of every detail view.

Global search queries all relevant data sets, meaning customers, orders, bookings, museums, products etc.

Placed in the header bar it is always available and allows you to navigate to the desired data from wherever you are.

For efficient and quick search it employs sophisticated search technology ensuring results are displayed already after little search input and also if there is a typo.

Constants are the framework of go~mus. The structures defined herein are available all over go~mus as categories, filter criteria and search features.

Define structures matching your own in the following areas:

  • Age groups
  • Product categories
  • Salutations
  • Visitor categories
  • Disabilities
  • Holidays
  • Guide skills
  • Guide categories
  • Inventory categories
  • Customer categories
  • Countries
  • Tags
  • Languages
  • Titles
  • Target groups


Core module users

Core Module Users

Management of users, roles and permissions

The management of which user gets what kind of access to what data is done via users, roles and permissions. The corresponding module users is therefore included in all editions of go~mus.

These features ensure that access to content and functionality is managed quickly and reliably.

Features

All data in go~mus is organized in list views. Consistent design ensures that users always find what they are looking for.

Extensive filters in these list views guarantee that users will keep an overview of all the data.

Sorting and search functionality make sure that users will be able to navigate to the desired data in no time.

Details of data sets are displayed in detail views. Again, consistent design ensures a satisfying user experience.

The most important information is presented in the profile of the data set, which is visible right away.

Users see the options available to them given their roles and permissions on the right hand side.

Relations to other data is configured in dedicated sections of the bottom part of every detail view.

Global search queries all relevant data sets, meaning customers, orders, bookings, museums, products etc.

Placed in the header bar it is always available and allows you to navigate to the desired data from wherever you are.

For efficient and quick search it employs sophisticated search technology ensuring results are displayed already after little search input and also if there is a typo.

Constants are the framework of go~mus. The structures defined herein are available all over go~mus as categories, filter criteria and search features.

Define structures matching your own in the following areas:

  • Age groups
  • Product categories
  • Salutations
  • Visitor categories
  • Disabilities
  • Holidays
  • Guide skills
  • Guide categories
  • Inventory categories
  • Customer categories
  • Countries
  • Tags
  • Languages
  • Titles
  • Target groups


Core module base data

Core Module Base data

Management of base data in list and detail views

One of the core modules of go~mus that is included in every go~mus edition is the base data module. It contains the features needed for managing the base data of the system.

These features ensure that users are able to access and maintain the desired data quickly and easily.

Features

All data in go~mus is organized in list views. Consistent design ensures that users always find what they are looking for.

Extensive filters in these list views guarantee that users will keep an overview of all the data.

Sorting and search functionality make sure that users will be able to navigate to the desired data in no time.

Details of data sets are displayed in detail views. Again, consistent design ensures a satisfying user experience.

The most important information is presented in the profile of the data set, which is visible right away.

Users see the options available to them given their roles and permissions on the right hand side.

Relations to other data is configured in dedicated sections of the bottom part of every detail view.

Global search queries all relevant data sets, meaning customers, orders, bookings, museums, products etc.

Placed in the header bar it is always available and allows you to navigate to the desired data from wherever you are.

For efficient and quick search it employs sophisticated search technology ensuring results are displayed already after little search input and also if there is a typo.

Constants are the framework of go~mus. The structures defined herein are available all over go~mus as categories, filter criteria and search features.

Define structures matching your own in the following areas:

  • Age groups
  • Product categories
  • Salutations
  • Visitor categories
  • Disabilities
  • Holidays
  • Guide skills
  • Guide categories
  • Inventory categories
  • Customer categories
  • Countries
  • Tags
  • Languages
  • Titles
  • Target groups


go~mus + entry | Access control

Reliable access solutions are just as essential in museums as they are in all other visitor contexts. The requirements vary with size, concept and general attitude. Whether tickets are validated at the POS, staff validates tickets via visual inspection, an app is used for validating or a turnstile is set up, go~mus + entry enables you to do reliable access control.

go~mus can connect existing infrastructure or supply you with new hardware.

go~scanner

go~scanner is our Android based Scan-App. It communicates with your go~mus instance to validate tickets and booking confirmations. It can be used on smartphones as well as industry scanners.

go~scanner can validate 1D- (barcodes, e.g. Code39) and 2D-Codes (e.g. QR-Codea) as well as NFC chips on tickets and booking confirmations from paper and displays.

Smart phones can be a cheap entry into access control for your venue.

While mobile phones don’t have high performance imagers to read 1D- and 2D-Codes, when used under good lighting conditions scanning with the camera of your smart phone will do just fine.

It is usually difficult to restrict access to other apps on smart phones but that might be an advantage on less busy days.

Battery life can vary a lot and is usually not as good as with an industrial scanner but newer devices have high battery capacities and allow for a sufficiently long usage.

Wir liefern go~scanner auf Wunsch auch auf professionellen Industrie Scannern aus. Diese bieten einige Vorteile gegenüber Mobiltelefonen, sind aber in der Regel auch etwas teurer.

Industrie Scanner verfügen in der Regel über eine höhere Akku-Kapazität. Insbesondere bei langen Öffnungszeiten oder vielen Besuchern ist das ein großer Vorteil.

Imager in Industrie Scannern können 1D- und 2D Codes zuverlässiger und schneller von allen Medien (Papier, Bildschirme) lesen. Das ermöglicht schnellere Kontrolle und größeren Abstand zwischen Aufsicht und Besucher.

Die höhere Schutzklasse der Industrie Scanner garantiert besseren Schutz gegen Sturz, Staub und Wasser und sorgt so für längere Lebensdauer der Geräte.

Für Industrie Scanner ist Zubehör wie Ladeschalen, Mehrfach-Ladeschalen, ergonomische Griffe, Holster uvm. verfügbar.

Manche Museen setzen auf Vereinzelungsanlagen für die Zutrittskontrolle.

Wir können solche Systeme anbinden oder auf Wunsch auch gemeinsam mit einem Partner solche Systeme liefern. Wir arbeiten hier mit Systemen der Axess AG.

Häufig bietet sich ein Mittelweg an, bei dem das eigentliche Drehkreuz erhalten bleibt, aber der Scanner und die Logik darin sowie das Besucherdisplay getauscht werden.

In vielen Museen ist eine separate Ticketkontrolle nicht möglich oder erforderlich.

Für Tickets, die Online verkauft werden kann die Validierung mit einem an der Kasse angeschlossenen Scanner ermöglicht werden.

So können Tickets auch ohne zusätzlichen Personal- und Materialeinsatz zuverlässig und komfortabel kontrolliert und entwertet werden.

Egal ob separate Ticketkontrolle oder Kontrolle an der Kasse, häufig ist es sinnvoll, dass Tickets, die an der Kasse verkauft werden, direkt entwertet werden.

go~mus + entry zusammen mit go~mus + kasse ermöglicht genau das. Tickets werden beim Druck direkt entwertet, sodass diese Besucher nicht zusätzlich durch die Ticketkontrolle müssen.

Wir setzen auf allen Scannern ein professionelles Flottenmanagement-System oder auch Mobile Device Management System ein.

Dieses ermöglicht es uns Geräte schnell und zuverlässig zu updaten aber auch bei Problemen per Fernzugriff und Fernsteuerung helfen zu können.


go~mus + entry cloud | Access control plus

In addition to the access control add on go~mus also provides additional access control functionality with its Entry Cloud add on.

go~mus + entry cloud provides additional features to go~mus + entry, such as defining entry ares, entry points, ticket area access, average time of stay and area capacity.

This allows you to cover even the most complex access concepts.

go~mus + entry allows you to designate ticket scanners and turnstiles as points of either exit or entry. This allows you to capture the exact visitor count exactly, regardless of the number of entry and exit points an entry zone has.

For ticket scanners the mode can be switched in a password protected menu in the scan app or by scanning a configuration code. The mode is displayed and can be signaled with a background color in the scan app.

go~mus + entry cloud can capture visitor entries and exits per entry zone and can calculate a visitor count per entry zone. Ticket scanners with the go~scanner app can display this count of one or many entry zones. This allows supervisors to direct visitors to less crowded areas based on accurate and current information.

The visitor count can be an exact calculation given the entries and exits to and from a specific entry zone. This is most often the case, when turnstiles are in place but can also be achieved with ticket scanners. Depending on the amount of entry zones and entry points as well as the amount of visitors this can require a lot of staff and scanners.

When only entries are captured go~mus + entry cloud allows you to calculate visitor count per entry zone based on average time of stay which can be defined per entry zone. This achieves a good estimate of the actual visitor count with less staff and hardware.

The visitor count can also be displayed in the backend.

Depending on the ticketing and entry concept this allows you to refine ticket quotas and entry area capacities on the go, based on current information.

go~mus + api provides visitor count and further information via REST api. This allows you to display relevant information in visitor guidance systems.

When entry area capacity limits are exceeded, scanners give an acoustic and visual warning. This allows supervisors to redirect visitors to less crowded areas.


go~mus + api | Integration

Use go~mus + api to integrate go~mus with existing systems.

For many tasks aside from daily educational work, specialized and proven tools exist. Be it CRM, CMS, newsletter tools or tools for feedback management. go~mus + api enables you to continue using these systems while not having to enter data twice or worry about synchronicity of data.

go~mus + api further enables you to integrate regional and national partners. Whether it’s resellers or affiliate partners, the integration of partners allows you to increase your reach and your visitor numbers.

Possible connections

go~mus + api allows you to connect regional and international resellers to your system. Whether as resellers or affiliate partners, resellers allow you to increase your reach, increase impulse buying and allow you to address markets and languages you might not be able to on your own.

Always keep in mind that resellers charge fees for their services and that sales via your own online shop are always more profitable.

Content management systems provide contents to websites and visitor control/guidance systems. Connecting a CMS to go~mus via the go~mus + api reduces redundant data maintenance and ensures consistent data being displayed.

go~mus + api provides an interface to connect the event calendar of your website to go~mus. This ensures that customers always get up to date information on what events take place and whether there are still seats available. It can also be used to link directly into the online shop to provide a means for booking/registering for the event.

Online catalogues from museum service agencies and other cross institutional providers can be connected using the gomus + api.

Customer data originating from the many sources an institution has, should ideally be managed in one central system, a CRM. go~mus provides an interface that allows you to connect your CRM. This allows you to properly keep track of customer data, orders, order values, customer lifetime values and other important metrics.

It should also be the foundation of your public procedure directory in regards to questions of GDPR and how long you keep which record.


go~mus + shop | Online shop

E-Commerce is no longer just a thing for large museums, museum associations and blockbuster exhibitions. It increases your museum’s reach and improves your accessibility and thus potentially increases your visitors.

Meanwhile it is the cheapest way to make sure your customers get what they are looking for.

It furthermore enables you to provide your offering to foreign language visitors with reasonable effort, since just as go~mus allows you to enter content in various languages, go~mus + shop allows you to display this content accordingly.

go~mus + shop enables your visitors to buy your tickets in the online shop.

Regular tickets (not time slot tickets) are usually valid for a specific day which the customer has to select.

The buying process is straight forward and consists of date selection and ticket selection. It can be displayed on consecutive pages or in a onepager layout.

With go~mus + shop you can also sell time slot tickets. Those allow your customers to enter the museum in the specified time slot.

The buying process for time slot tickets is slightly more complicated than for regular tickets, but this allows you to control the visitor flow as well demand through simple measures, such as:

  • Reduced prices for less frequented time slots
  • Increased prices for high demand time slots
  • Limited access to certain visitor groups during specified hours (e.g. schools, elderly)
  • Differentiate ticket quota per time slot to account for differences in time of stay

go~mus + shop also allows you to sell events, public tours and generally all offerings for individual visitors online.

This includes all offerings for which you create events with a specific duration and attendance limit and for which several visitors can book a number of seats. Popular examples are public tours, lectures and concerts.

The online shop provides a selection of events on the starting page as well as calendar widget to search events by date.

Looking at the details of an event the visitor will see a picture with caption, title, subtitle and description.

The visitor can then select the date and time of the event and the number of seats per category and add them to the shopping cart.

Most museums have a dedicated offering for groups and offer a variety of tours. With go~mus + shop you can offer these online directly to your visitors.

Much different to events, when offering touts online, there aren’t predefined events for which visitors can sign up but rather a scheme consisting of products, availabilities of rooms, staff and resources that define what offering is available at what time.

You control the availability of tours online through a variety of measures, including, opening hours, starting times, a pre sale time per product category and many more.


go~mus + pos | Cash register integration

The Point of Sale is and will remain the most important contact point for your visitors. To them, aside from friendly staff and reasonable prices, there is only one thing that counts: Speed. Reliability, the second most important factor, is not really noticed by customers, but of course essential for the museum.

go~mus is able to connect existing POS-Systems from the most common suppliers, thereby keeping investment low and adaption easy.

We work with Korona.pos from Combase.

Korona Cash registers from Combase AG and the go~mus visitor management software are seamlessly integrated. Every product in go~mus (tickets, events, group offerings, etc.) is connected to an article in Korona.retail. This ensures that all sales channels rely on the same article master data.

Every receipt for every order from every integrated sales channel is stored in the retail management system Korona.retail. Given the aforementioned article synchronisation this allows for very detailed reports in Korona.

Ticket quotas are managed in go~mus for all integrated sales channels (visitor service, online shop, POS, reseller). Tickets bought at the till via the “Fast Buttons” are always for the current time slot, be it the day or any given shorter timeframe. The presale feature also allows you to sell time slot tickets for future time slots at the cash register.


Versionen_EN


Module und Add-Ons

Stammdaten

Kunden

Nutzer

Bestellungen

Auswertungen

Kalender

Vorlagen

Gruppen

Tickets

Veranstaltungen

Jahreskarten

Guides

Räume

Saalpläne

Anfragen

Abrechnung

Reseller

go~mus + entry cloud

Pro

Für einzelne Museen und temporäre Ausstellungen

€ 4.990

ZZGL. MODULE UND ADD-ONS


Ein Modul inklusive, Rest zubuchbar

Ein Modul inklusive, Rest zubuchbar

Ein Modul inklusive, Rest zubuchbar

Ein Modul inklusive, Rest zubuchbar

Zubuchbar

Zubuchbar

Zubuchbar

Zubuchbar

Zubuchbar

Zubuchbar

PREMium

Für grosse Museen und kleine Museumsveründe

€ 14.990

ZZGL. MODULE UND ADD-ONS

Zwei Module inklusive, Rest zubuchbar

Zwei Module inklusive, Rest zubuchbar

Zwei Module inklusive, Rest zubuchbar

Zwei Module inklusive, Rest zubuchbar

Ein Modul inklusive, Rest zubuchbar

Ein Modul inklusive, Rest zubuchbar

Ein Modul inklusive, Rest zubuchbar

Ein Modul inklusive, Rest zubuchbar

Ein Modul inklusive, Rest zubuchbar

Ein Modul inklusive, Rest zubuchbar

ENTERPRISE

Für Museumsverbünde und Museumsdienste

€ 24.990

ZZGL. ADD-ONS